General product care
The best way to ensure you can love and wear your garments as long as possible is to care for them.
The care instructions on our garments’ hangtag will give you advice on how to best care for your garment, making sure that they remain long-loved favourites for years to come.
In addition to your usual routine, here are some helpful tips on how to care for your favourite garments and make them last.
Keep the unique structure of your garment in mind while storing to maintain the shape and quality.
Knitwear and sweaters
- Lay your sweaters flat to dry, and store them by folding and stacking them neatly in a closet or drawer. This helps to avoid stretching and sleeve marks.
Shirts, blouses and dresses
- These garments are best kept hanging in a closet on high quality wooden hangers. This helps the fabric stay fresh and keeps the garment from wrinkling.
Tailored trousers: it’s important to hang your tailored trousers on a trouser hanger, and fold along the crease rather than the seam. This preserves the creases of the style, and prevents it from unwanted wrinkles.
Washing and drying
Take a thoughtful approach to washing and drying your wardrobe, and don’t wash more often than necessary. Always read the care label as given on the hangtag. Here are a few simple guidelines to keep in mind:
- Wash at a low temperature: make sure you wash clothing at the lowest temperature possible, particularly when washing delicate items.
- Wash at a shorter cycle: the shortest wash cycle is usually long enough to clean your garment, while saving water.
- Turn your garments inside out to avoid any colour fading or changes.
- Choose a natural liquid rinse: liquid detergents dissolve better than powders and are the most sensitive option for hand or machine washing.
- Use a special garment bag: always use a specially designed laundry bag for fine materials such as silk, viscose and wool.
A laundry bag will help prevent abrasion during washing, which can lead to pilling. You can find special garment bags designed specifically to reduce microfibre shedding from materials like polyester and polyamide like the Guppy Friend.
Care by fabric
As each garment and fabric has different needs to ensure it stays in its best condition we give you a recommendation for our mostly used fabrics.
Cotton is fully machine washable. To maintain light colours and keep them bright, it’s a good idea to pre-treat stains in areas such as underarms, necklines, and cuffs.
Viscose and cupro
Viscose and cupro can be washed in the washing machine at low cycle. Be thoughtful while ironing for seams
As a naturally delicate fabric, we suggest that you always have it professionally cleaned or wash by hand with mild detergent made especially for silk as normal detergent can destroy the silk fibres.
Wools don’t need washing as often as other fibres might, in fact, they will last a lot longer between washes if you don’t. Wool has anti-bacterial properties already in the fibre and will self-clean.
Air it out, simply hang out your garment in the shower or outside.
Spot clean: it’s often better, and more effective, to spot clean in the moment than wash the whole garment. This saves water and energy, too. And when doing this, be careful not to use too much concentrated detergent as this can damage the material. Also try not to wring your garments as it might damage the fabric.
Wash your wool garments in a gentle wash or on delicate cycle (i.e. no or very low spin cycle) and do not tumble dry. This is important as if it is not followed correctly will cause pillage, felting and shrinkage to the garment.
Treat the clothes you own as a long-term investment. Maintaining pieces will help ensure they don’t need mending often, and when they do, always consider repairing them before replacing.
Please contact us if your garments needs repairing and we will give it some love and care to ensure the best treatment.